Vol. 2 No. 1 (2020)

Articles

• SOFT DRINKS CONSUMPTION AND MARKET OPPORTUNITIES IN WEST AFRICA: AN EVIDENCE FROM BURKINA FASO IN A MARKETING PERSPECTIVE

  Théophile Bindeouè Nassè, Nicolas Carbonell, Gilles Tchokomakoua

  1-10

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• DETERMINANTS OF CHAMPIONSHIP ATTRACTIVENESS OF POPULAR EVENTS IN BURKINA FASO: THE CRITICAL ROLE OF BIOTOPE, BIOCENOSIS, AND MEDIA ON THE NATIONAL FOOTBALL CHAMPIONSHIP

  Mamadou Kiékiéta, Théophile Bindeouè Nassè

  11-21

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• SOCIAL PROTECTION AND CHILDREN VUNERABILITY IN AFRICA: AN EVIDENCE FROM THE WA AND JIRAPA MUNICIPALITIES IN GHANA

  Eric Dalinpuo, Théophile Bindeouè Nassè

  22-42

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• THE EFFECTS OF BIG FIVE PERSONALITY TRAITS ON EMPLOYEE JOB PERFORMANCE AMONG UNIVERSITY LECTURERS IN PESHAWAR CITY

  Maryam Babar, Muhammad Tahir

  43-50

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• A STUDY OF ASSOCIATION BETWEEN ORGANIZATIONAL POLITICS AND EMPLOYEE’S IN-ROLE PERFORMANCE AMONG TELECOM SECTOR FRANCHISE EMPLOYEES IN DISTRICT NOWSHEHRA

  51-58

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